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Cheesemakers experiment with microchips to authenticate Parmigiano Reggiano
(english.elpais.com)
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Oh, for Chrissake. It's not a counterfeit. "Parmesan and Reggiano" is a genericized identifier in the US. Everyone in the US knows that they're buying a variety of cheese, not a cheese from Italy. If you want something from Italy, you look on the label for a "product of Italy".
Saying that this is a counterfeit is roughly equivalent to me saying that the EU produces counterfeit Wendy's food because Wendy's-the-hamburger-company doesn't own the Wendy's trademark in the EU. Nobody in the Netherlands going to Wendy's is expecting that they're getting something from Wendy's-the-hamburger-chain.
We don't have Wendy's in here
https://www.thrillist.com/travel/nation/wendys-locations-europe-netherlands-goes-restaurant
I meant more a franchised american Wendy's, not snackbar with the same name