this post was submitted on 19 Oct 2023
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[–] Chefdano3@lemm.ee 128 points 1 year ago (24 children)

Cool, so YouTube will start putting pop ups that require you to consent to the detection in order to watch videos. That's what everyone did with the whole cookies thing when that was determined to be illegal without consent.

[–] harlatan@feddit.de 71 points 1 year ago (9 children)

that would be illegal too, because that information is not strictly necessary for their service - they could only opt to not provide the service in the eu

[–] JasSmith@sh.itjust.works 36 points 1 year ago (3 children)

I don’t agree. They can reasonably argue that advertising is a requirement of their business model, so it is necessary to advertise. Therefore it is necessary for them to block access to those blocking advertising. The directive cited isn’t intended to make advertiser supported services effectively illegal in the EU. That would be a massive own goal. It’s intended to make deceptive and unnecessary data collection illegal. Nothing YouTube is doing is deceptive. They’re being very clear about their intention to advertise to non-subscribers.

[–] ELI70@lemmy.run 3 points 1 year ago (1 children)

They can reasonably argue that advertising is a requirement of their business model,

Couldn't that claim be countered by pointing out that they already deploy a for pay approach called youtube premium?

[–] JasSmith@sh.itjust.works 15 points 1 year ago (1 children)

No, because businesses have multiple revenue streams. YouTube has a subscription offering, and a free, advertiser-supported offering. Both are part of their business model.

[–] ELI70@lemmy.run 2 points 1 year ago
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