this post was submitted on 31 Aug 2023
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AMD has partially been caught with its pants down on its GPUs. They're claiming that they're more power efficient, but really only in the context of laptops, handhelds and other embedded devices. They are not talking about the power/performance ratio, in which case nVidia easily beats them on the desktop.
They simply need a new GPU architecture that can handle all of the newer rendering concept being utilized these days. Desktop GPUs only use more power because we are looking at very demanding games that are ran at maximum settings. Eventually, these rendering ideas will show up on other platforms. At which point, either they admit graphical inferiority or waste more energy running those features than the competition.