524
Spotify is going to clone podcasters’ voices — and translate them to other languages
(www.theverge.com)
this post was submitted on 25 Sep 2023
524 points (96.3% liked)
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You could argue that for major languages, where the translations would drive revenue, they should prefer to hire people to do the translations from within the target market - it would create some amount of economic opportunity rather than just being another way for the developed countries to suck up money on services from developing ones in particular.
But that would be just translating the transcript. To make it comparable to what Spotify is planning is if it also contains hiring voice actors to essentially redo the entire podcast in a different language.
No offense but depending on the podcast and the target audience this solution could cost per episode more than the entire production cost of the podcast per episode.
Yeah, I could imagine that, if we're just counting the baseline minimum of what that production would cost. I think for the most popular podcasts they could easily afford it, though. It would certainly cost much less than what they're paying Joe Rogan.