Automatically creating a shadow account for everyone on Instagram?
Even allowing people to follow that account?
Sounds like they really wanted to push Threads out the door in a big way.
this post was submitted on 08 Jul 2023
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And because WhatsApp isn't popular throughout since there are also regions that almost exclusively use LINE or very heavily adopted Telegram. Not everyone uses Instagram but it's a popular choice for the kind of service it offers all over the world.