this post was submitted on 18 Oct 2023
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Top Apple analyst says MacBook demand has fallen 'significantly' (www.cnbc.com)
submitted 11 months ago by L4s@lemmy.world to c/technology@lemmy.world
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Top Apple analyst says MacBook demand has fallen 'significantly'::A top Apple analyst said Wednesday that shipments for MacBook computers will decline around 30% year over year.

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[–] LetMeEatCake@lemm.ee 8 points 11 months ago

It could be that.

My first thought is that it might be the post-lockdown tech demand crash hitting Apple later than it hit the rest of the industry. If I remember right Apple was holding on fairly well when the market first started to crash as society shifted into a "post-Covid" mentality, relative to their competition.

Could be that for whatever reason the drop in demand for Apple was just delayed by about a year.