this post was submitted on 03 Nov 2023
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148
X runs 'timeline takeover' ad promoting anti-trans film (techcrunch.com)
submitted 10 months ago by L4s@lemmy.world to c/technology@lemmy.world
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X runs 'timeline takeover' ad promoting anti-trans film::Thursday on X (Twitter), all users saw the same pinned topic under the "What's happening?" sidebar. As part of a "timeline takeover" -- which gives

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[–] r3df0x@7.62x54r.ru 2 points 10 months ago

Getting normies onto federated platforms is going to be a real problem. With centralized services, all people need to know is they type in the name "Twitter" or "Reddit" to Google and click the first link. They've probably seen the site and browsed it already. What federated platforms need is a flagship instance that people can easily find. In order to be a real competitor, that instance needs to be able to handle millions of active users.