this post was submitted on 14 Jul 2023
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TV producers wanted AI rights of extras forever, says union (www.theregister.com)
submitted 1 year ago by wrath0110@midwest.social to c/technology@lemmy.world
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[–] Smoogy@kbin.social 5 points 1 year ago (1 children)

Yeah I’m a bit confused why suddenly ‘being scanned’ is news. Digidoubles have Been commonly used for well over a decade now in film.

[–] zalack@kbin.social 6 points 1 year ago* (last edited 1 year ago)

It's because the producers want their counterparts spending time, energy, and perceived social capital negotiating over it rather than the things the Producers actually worry about having to give up.

IMO it's pretty transparent, but creative people are pretty scared of AI right now so it might be a good bargaining tactic if they can get rank and file Union members to tie up the negotiatiors by reacting.