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AI-created “virtual influencers” are stealing business from humans (arstechnica.com)

submitted 9 months ago by L4s@lemmy.world to c/technology@lemmy.world

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AI-created “virtual influencers” are stealing business from humans::Brands are turning to hyper-realistic, AI-generated influencers for promotions.

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[–] AgentGrimstone@lemmy.world 31 points 9 months ago (1 children)

One step closer to the Dead Internet Theory becoming reality

[–] Huschke@lemmy.world 24 points 9 months ago (1 children)

For people like me that hadn't heard bout the theory.

"The dead Internet theory is an online conspiracy theory that asserts that the Internet now consists mainly of bot activity and automatically generated content that is manipulated by algorithmic curation, marginalizing organic human activity"

https://en.wikipedia.org/wiki/Dead_Internet_theory

[–] rottingleaf@lemmy.zip -2 points 9 months ago

I mean, it's not that much of a conspiracy, especially if we consider human bots to be bots and not humans.

About the "coordinated" part being false and paranoid - well, it generally works, coordinated or not.