Technology
This is the official technology community of Lemmy.ml for all news related to creation and use of technology, and to facilitate civil, meaningful discussion around it.
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If this gets implemented, it would ruin the ability for competitor search engines (such as DDG) to exist. If Google convinces site operators to require attestation, then suddenly automated crawlers and indexers will not function. Google could say to site operators that if they wish to run ads via Google's ad network they must require attestation; then, any third-party search indexer or crawler would be blocked from those sites. Google's ad network is used on about 98.8% of all sites which have advertising, and about 49.5% of all websites.
Even if the effects didn't go this far (which I agree they quite probably will), it wouldn't be feasible for other search engines to just exclude sites that implemented Google's DRM. If Google makes it attractive enough to the owners of major sites to implement this (and it will be attractive if it ensures they get ad views), then no one will use a search engine that omits all the most popular websites. The same goes for non-Google browsers. This is really a shocking attempt by Google to use its own browser's popularity to seize an effective monopoly of the web.