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'Marketing's dead, and I can back this s**t up': Larian's publishing director says players 'just want to be spoken to, and they don't want to be bamboozled' (www.pcgamer.com)

submitted 4 months ago by ylai@lemmy.ml to c/gaming@lemmy.ml

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[–] urist@lemmy.blahaj.zone 19 points 4 months ago

I wonder what happens when the last whale has been milked dry.

I have some bad news for you friend.

I work at a casino. There is no end of whales. There are whales that are rich enough to sustain their habits and spend more than you or I could morally spend if we had the means. Then, there are whales that spend outside their means, burn out, and are replaced by a new person who does the same thing.

When a whale (highroller) stops coming, we usually assume they've gone to one of our competitor's casinos.

I see no reason why this wouldn't apply to real-money transactions in video games. It's just another casino.