this post was submitted on 13 May 2024
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Electric Vehicles

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Ford cancels EV battery orders as losses widen to $130,000 per vehicle sold (www.notebookcheck.net)
submitted 4 months ago by schizoidman@lemmy.ml to c/evs@lemmy.world
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[–] randomaside@lemmy.dbzer0.com 10 points 4 months ago (1 children)

That's what happens when you have to be a loss-leader to secure your position in the market. Even when the government steps in to protect you you still claim it's a loss even though you've been crowned leader.

[–] laughterlaughter@lemmy.world 2 points 4 months ago (1 children)

Is Ford the leader in the EV market?

[–] randomaside@lemmy.dbzer0.com 3 points 4 months ago

In reality no, they are not.