this post was submitted on 19 May 2024
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[–] ozymandias117@lemmy.world 4 points 6 months ago (1 children)

Most companies group MENA separately. They must sell so few devices there that they don’t want to show the numbers separately

[–] kirklennon@kbin.social 1 points 6 months ago (1 children)

They’ve used the same segments for a long time and presumably maintain them for consistency, so I think it really just tells us that they used to sell very little there. India, in particular, has been a large growth market for Apple in the past couple of years, but is still just thrown in with “Europe.”

[–] ozymandias117@lemmy.world 2 points 6 months ago

I can’t speak for Apple, but every company I’ve worked for has split their region reporting as soon as one of the traditionally smaller regions gets big enough

It creates hype and a boost to their stock price