this post was submitted on 07 Jun 2024
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Microblog Memes

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[–] jettrscga@lemmy.world 34 points 5 months ago (2 children)

Isn't the next step more shrinkflation? Lower sticker prices, but also reduced size products to keep profits right where they're at now.

[–] bulwark@lemmy.world 17 points 5 months ago* (last edited 5 months ago)

True. I'm sure the part they're not reporting is they reduced prices by 5% but didn't mention they also reduced per product quantity by 10%.

Just enough for customers to not notice but think they're getting it for cheaper, while actually paying more per unit of quantity.

[–] Shelbyeileen@lemmy.world 14 points 5 months ago

They are already doing this. Aldi raised their Elevation protein bars by a few pennies, compared to the competition raising prices by dollars; BUT they dropped in size by a THIRD. So people think they're getting a great deal, but are only getting 2/3 of the product they used to.