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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)

submitted 5 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.

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[–] TheUncannyObserver@lemmy.dbzer0.com -1 points 5 months ago

The ads google shows have been consistently proven to still often contain malware or scams, to the point the federal government recommends you use an adblocker to protect yourself. Google refuses to do anything to stop this. Don’t bitch about how hard artists have it when they demand you support criminal enterprise and subject yourself to online stalking or identity theft in order to prop up their hopes and dreams. That ain’t solidarity, you numbfuck, that’s capitalist exploitation of the masses.