Jaguar Land Rover (JLR) says it’s delaying shipments to the US this month while it works out how it will deal with the wide-ranging tariffs President Donald Trump announced this week, according to The Guardian.
“As we work to address the new trading terms with our business partners, we are taking some short-term actions, including a shipment pause in April, as we develop our mid- to longer-term plans," JLR told The Guardian. The automaker is responding to a 25 percent Trump-ordered tariff on imported vehicles that went into effect Thursday and could add $5,000 to $10,000 or more to the price of a new car in the US.
JLR said this week that its business remains “resilient,” but those living in the town where its cars are made weren’t optimistic, with one telling The Guardian that the tariffs could lead to job losses. About a quarter of the 400,000 vehicles JLR sells every year go to US buyers, as The Sunday Times notes in its own story about the pause this morning. It’s thought that the automaker has enough existing US stock to last about two months, and it would take about 21 days for more to come once shipments resume, the Times writes.
JLR isn’t alone in its concerns. Earlier this week, Nintendo blamed Trump’s new tariffs as it delayed US preorders of the Switch 2, originally scheduled to start on April 9th. In the wake of the tariffs announcement, the US Stock market lost $6.6 trillion in two days — a record, according to The Wall Street Journal — and industries are bracing for negative impacts to the cost and availability of just about everything, including the high-powered GPUs used by AI companies, gadgets of all types, and even board games
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