This is such a shitty “preorder bonus.” Blizzard should be shamed.
World of Warcraft
Not just preoder. Reserved just for the most expensive version of the expansion.
Look the new expansion comes with a scam.
Taking into account that recent expansions have been heavily time-gated I doubt three days early access is going to give any significant advantage in the long run.
WoW has become a game about doing weekly chores and switching to an alt to do the same weekly chores.
But launch day was always a highlight. The energy was so good. This just breaks it up into the haves and have nots and that's fucked.
In terms of engagement sure. It's the ideal moment to do group content because everyone is still figuring it out and there is no lack of players willing to run.
I do agree early access shouldn't be a thing for an MMO. It might help alleviate some of the traditional launch day issues like queues and server load leading to issues, but they need to be able to fix those without pay-for-premium methods.
Back in... 2005? I would also be doing weekly chores. Farm boar and buzzard intestines in the Blasted Lands to get HP-buff, farm MC, BWL and Onyxia for epic gear and spend rest of the time farming Tyr's Hand for gold if not already achieved epic mount.
For all of the good things they've announced about Wow at Blizcon this one thing undoes a lot of it. Launch day for a Wow xpac is something everyone should experience together for better or worse.
I'm hopeful that they'll reverse this decision and compensate people with a free pet or something instead for ordering the epic edition.