The optimisation. And the ecosystem of iPad iPhone AirPods Mac. Watch
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I switched from Android to iPhone mainly for the iMessage capabilities. I didn’t have any other reason at the time, but now I’ve started adding in to the ecosystem (AirPods, and now an iPad). The integration is really nice and smooth. I do like how “user-friendly” it is - while I can use other platforms just fine, iOS is just simple and easy.
The Apps are just better. There are lots of great android apps but doesn’t compare with what’s available for iOS.
Consistency.
Smaller brands, those with fewer customers, also have lower repurchase rates. iPhone being such a large brand has a high repurchase rate. For most people who own an iPhone simply buying another iPhone is the most convenient option.
Have you tried getting a human on the phone with any Google product ever ?
Leave a comment if you have ever talked to a google/alphabet employee during their work hours about a problem that you have with a google/alphabet service or product ?
Literally no reason other than blue bubbles.
I was all ready to switch and then someone asked “so you don’t care about the blue bubbles eh?” and I chickened out and got yet another iphone