this post was submitted on 08 Mar 2024
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Marketers are about to infiltrate your favorite subreddits. (www.theverge.com)
submitted 6 months ago by NevermindNoMind@lemmy.world to c/reddit@lemmy.ml
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Ahead of its IPO, Reddit announced a set of tools for businesses that want to be more active on the platform — including the ability to see which subreddits are mentioning a brand. For businesses, Reddit says it’s a way to “establish and grow a meaningful organic presence on Reddit.” In other words: the brands are coming.

https://www.redditinc.com/blog/introducing-the-new-toolkit-for-business-growth-reddit-pro-is-here

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[–] Boinkage@lemmy.world 9 points 6 months ago (1 children)

Pretty sure hailcorporate-ass astroturfing accounts have been lurking in reddit for several years already.

[–] rdyoung@lemmy.world 8 points 6 months ago

They most definitely have but now they are going to be there with a giant thumbs up from reddit.