Good. I don't know how these book bands haven't gotten them sued before.
Cult of the Lamb was and still is massively controversial among evangelicals and other extremely religious/Christian people since it's so blasphemous. The falling number of Christians in the US combined with the echo chamber effect on the Internet just (ironically) means all the religious rage doesn't leak out and permeate all of society like it used to.
He's a narcissist surrounded by yes-men, he might genuinely believe that his decisions didn't burn his $44B investment to ashes because as far as he's concerned, that would be impossible.
I didn't know about any of these, but terminal ads by itself would be enough to make me switch to something else. So would the affiliate links. Why would they think that's a good idea? Well, aside from money, obviously.
Maybe letting EA's greediest and least competent CEO run your company for nine years is bad for the company's overall health, who knew?