How does the role of branding shape the Persistent Universe? Grab your favorite Whamburger and join us for this episode of Inside Star Citizen as we navigate through how branding breathes immersion and narrative into every aspect it touches.
Branding is a behind the scenes team, but you see their work every time you play Star Citizen. Their work goes well beyond ads you see in game. The branding team was a driving force for the creation of the Mirai brand last year and also why the Crusader Spirit paints changed their red highlights to blue!