this post was submitted on 04 Sep 2024
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Not in smaller towns, but big malls in bigger cities are still thriving.
As an European, it boggles my mind that small town malls were ever a big thing in the US.
In my country, cities still have malls, but small towns never did. There's just not enough people + anyone who wants to go shopping will just go to the nearest city.
Then again, I guess our cities are American small towns by population...
Small town America didn't have a "third space". That's essentially what made malls successful.
European small towns still have a walkable city center of some kind with restaurants and shops. Shopping malls are America's version of the European city center.
True, but it's less of a universal experience than in the 90s, and thus would be significantly less relatable to a growing population of teens, many of whom have few or no accessible third spaces left. My understanding is it's mostly upscale malls and shops that are still thriving; most other standard mall retail has moved online.