this post was submitted on 03 Feb 2025
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Tesla pulls out all the stops as Cybertruck sales grind to a halt (www.arenaev.com)
submitted 2 days ago* (last edited 2 days ago) by NoSpotOfGround@lemmy.world to c/technology@lemmy.world
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Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company's recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

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[โ€“] Mitchie151@lemmy.world 2 points 2 days ago (1 children)

The average use case for the majority of truck owners in the US does not involve towing. Light trucks are driven an average of around 30 miles per day, which is why I say for most people they're actually in a pretty good position, other than being pretty expensive vehicles of course. If you own a caravan or something and are doing regular massive road trips, you are the minority that these vehicles still don't cater to.

[โ€“] Manmoth@lemmy.ml 1 points 1 day ago* (last edited 1 day ago)

Most people dont need more than a ford maverick which isnt even a truck. However as a hybrid vehicle it is pretty good value even if the longevity is yet to be determined.