Yeah, thats overall market trends affecting sales, not a result of their choices or marketing "oops" (that wasn't even an oops, nobody other than inbred homophobic fag-haters gave a rats ass about that campaign)

What people don't understand is how absolutely fucking huge AB InBev is. Just scroll through their list of subsidiary brands for a second. They have over 400 individual brands under their control, they don't give a damn if you stop buying Bud Light. Guarantee almost every single conservative boycotter switched to another beer brand owned by InBev and didn't even realize it lmfao. They were never in any danger.

[–] bitsplease@lemmy.ml 10 points 1 year ago

Guarantee almost every single conservative boycotter switched to another beer brand owned by InBev and didn’t even realize it lmfao.

My uncle was literally complaining about Bud Light being "Woke" while drinking a Space Dust at a family gathering when all this was still fresh lol. I chose to not say anything for comedy reasons lol

[–] Alto@kbin.social 7 points 1 year ago

Im from the STL area, have a couple friends that work there. They've pretty much confirmed exactly that. In fact, there was a short spike in sales revenue because half the ones switched to more expensive InBev brands.

Probably not unexpectedly, BL saw virtually no downturn in sales in STL