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X will make audio and video calls a premium subscriber-only feature (techcrunch.com)

submitted 11 months ago by UrLogicFails@beehaw.org to c/technology@beehaw.org

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Archive link: https://archive.ph/jFcSY

Last month X CEO Linda Yaccarino confirmed that video calls would be coming to the app formerly known as Twitter as part of its transition into an “everything app.” Now, new code in the X app reveals that both audio and video calls will be supported. However, the feature will not be available to all X users — only those with an X Premium membership, it appears.

lines of code refer to a warning that appears when someone tries to DM another user on the app which explains that “audio and video calls are a premium feature,” and entices them to “subscribe to gain access.”

To date, X has not been able to make a compelling case for X Premium, as independent research indicated that the company has only sold roughly 1 million subscriptions

By comparison, Snapchat’s premium subscription Snapchat+ just topped the 5 million user mark. Meanwhile, analysts are forecasting Meta’s subscription, Meta Verified, will have 12 million subscribers by early next year.

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[–] UrLogicFails@beehaw.org 45 points 11 months ago (8 children)

It seems like Twitter is really trying to find a value-add for Twitter Blue, but I can't see this enticing anyone.

What is the overlap between people you met on Twitter that you want to have a video call with that you don't trust with your phone number/ other contact information?

This feels especially value-less when you remember you would only be able to call people who are also Twitter Blue subscribers (approximately 1 in 550).

[–] SSUPII@sopuli.xyz 21 points 11 months ago* (last edited 11 months ago) (7 children)

Kik used to be popular for Clash of Clans groups because you did not need to share the phone number and it was free. Now there is Telegram for that as it became much more popular and the app is generally more polished. And again, was free.

Nobody will buy it for this.

[–] xx3r@lemmy.studio 3 points 11 months ago* (last edited 11 months ago)

The default nowadays is Discord, especially for online-based communities.

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