this post was submitted on 10 Oct 2023
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One of my favourite youtubers recently quite his job to go full time on his channel. He's been growing his audience and patreon backers and for a long time using the income from those videos to invest in his equipment and the gear he reviews. Eventually he grew the channel enough to go full independent.
It'd be really hard to do that outside of YT's monetisation model tbh. I think most YTbers start of making videos for shits and giggles and any money they get is like passive income. Then they catch a viral video of find and audience and start the consider the channel more seriously, and explore other monetisation models and opportunities. I get the hate towards Google and YT but a lot of the oddballs I love on YT might not have a platform otherwise.
Exactly, there are channels that don't monetize their videos. For some reason everyone is just pissed at YouTube and doesn't consider that the people and/or companies making money off the ads have something to do with it.