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So, Microsoft now owns Activision Blizzard. How will this affect the rest of the industry?
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this post was submitted on 17 Oct 2023
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They also bought out ZeniMax in the same deal, which means they also have ESO under their rap sheet.
The only thing that effectively changed in ESO since the acquisition in 2020 is that they added the endeavor system to the game, so there was an excuse to sustain loot crates and give people a means to get the loot crate items in the game... though that system is frankly still BS since the amount of endeavor and gems needed for that fluff is in real world dollars ridiculous. As is, I dumped ESO completely after High Isle and went back to only playing GW2 (I have been in both games since beta), since the nonsense happening in ESO was enough for me to see that Microsoft running into the ground was not an issue - ZoS already managed that themselves...
I imagine it will be the same for WoW. Zero sum game.