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X runs ‘timeline takeover’ ad promoting anti-trans film (techcrunch.com)

submitted 8 months ago by JRepin@lemmy.ml to c/technology@lemmy.world

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Thursday on X (Twitter), all users saw the same pinned topic under the “What’s happening?” sidebar. As part of a “timeline takeover” — which gives advertisers “priority access to logged-in users’ first impression of the day” — conservative media nonprofit PragerU is promoting the hashtag “#DETRANS” to advertise its new film about “the stories of detransitioners.”

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[-] hiddenSin@lemmy.world 4 points 8 months ago

That's right. I think of tech news to be about the technology not about some political, racist, transphobic, etc... things. If it was actualy about tech then so be it but this ain't it chief.

this post was submitted on 03 Nov 2023

348 points (78.0% liked)

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