this post was submitted on 14 Jul 2023
221 points (100.0% liked)
Technology
59440 readers
3610 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
How does this work as a business? Are ad companies so desperate they will buy ad space on machines destined for people with zero disponible income and zero loan capability? Are the data from stalking people who can't afford anything that valuable?
At the end of the food chain surveillance capitalism works thanks to profit from conversion from ads to purchases. How do they expect conversion by targeting people who can hardly afford rent and necessities?
Because there are people out there that make FUCKING TERRIBLE decisions. You ever see someone at a big box store trying to load a $3000 tv into a car that has plastic bags taped over missing windows? Or someone parking a brand new car next to their dilapidated doublewide? Those people.
And you will get people taking them up on this to put it in the man cave or the rumpus room thinking they are being slick and gaming the system "lol, its not even my main tv!" not even realising the sheer volume of data they are handing over that way and that wether you like it or not advertisers spend bilions on getting into your head without you thinking its working.
They're siphoning up those people's data too though. And you can definitely still advertise basic goods and fast food to those people. If it's all Unilever, Pepsico and McDonalds, they've got an audience for those ads.
Start by giving them ads for payday loans or credit lines.