this post was submitted on 23 Jul 2023
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Twitter and Reddit are both lessons in how to kill a community and a brand.
You can throw Warner Brothers Discovery in there while you are at it (HBO now stupidly referred to as "Max")
HBO has changed their branding like 5 times in the last few years I swear.
They're literally a household name.
I grew up poor in Australia, and no one really had pay TV around me - least of all the people I hung with. Over the years, you'd still learn through other TV shows and movies that HBO was the channel with the good stuff.
Why change that? Why lose such branding? Have they become associated with something that they don't want to be? If not, leave great enough alone.
C-suite executives I guess.