this post was submitted on 29 Jul 2023
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Technology

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Meta conducted an experiment where thousands of users were shown chronological feeds on Facebook and Instagram for three months. Users of the chronological feeds engaged less with the platforms and were more likely to use competitors like YouTube and TikTok. This suggests that users prefer algorithmically ranked feeds that show them more relevant content, even though some argue chronological feeds provide more transparency. While the experiment found that chronological feeds exposed users to more political and untrustworthy content, it did not significantly impact their political views or behaviors. The researchers note that a permanent switch to chronological feeds could produce different results, but this study provides only a glimpse into the issue.


I think this is bullshit. I exclusively scroll Lemmy in new mode. I scroll I see a post I already have seen. Then I leave. That doesn't mean I hate it, I'm just done!

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[–] SkepticElliptic@beehaw.org 6 points 1 year ago

If you weighted things by clicks vs time viewing maybe? The true issue is lack of moderation.

Non genuine accounts boost the post for whatever reason. This creates engagement. This is good for the marketer and the platform because they make their money through advertising. They don't care if marketing firms are using thousands of zombie accounts to boost posts.