Technology

59349 readers

5352 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS

446

HBO Max was renamed Max, and Warner Bros. Discovery lost subscribers (www.theverge.com)

submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

88 comments fedilink hide all child comments

HBO Max was renamed Max, and Warner Bros. Discovery lost subscribers::Warner Bros. Discovery lost 1.8 million subscribers in the second quarter of 2023 following HBO Max’s rebrand to Max. The company now has 95.8 million subscribers across all of its services.

you are viewing a single comment's thread
view the rest of the comments

[–] UnderpantsWeevil@lemmy.world 9 points 1 year ago (2 children)

Still calling it HBO Max would have tainted the brand

Is there an HBO left that isn't Max? It isn't as though I can stream the Good HBO sans the Bad reality tv crap.

Which also tells you what they think of customers

I get HBO through AT&T as a perk. I don't subscribe to it independently. Its possible that someone at HBO noticed the bulk of their user base has some kind of arrangement like this and thinks just drawing down revenue from these default subscriptions is preferable to chasing new user sign-ups through attractive content and salesmanship.

[–] Techmaster@lemmy.world 3 points 1 year ago

Until those companies realize that it provides no value, and drop the added expense because they know their customers won't care.