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this post was submitted on 22 Apr 2024
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It took until the end to say, but you earn these points and get these gift cards or vouchers for watching and liking videos.
Which, you must admit, sounds like it would go against a regular company's business model...
Isn't Microsoft Rewards similar?
Yeah I'd be interested to see how many interactions it takes to actually earn them. Could set up a bot in an emulator to try and get it lol
First few, and then more and more. It's not new idea for sure.
Yeah that about what I expected. Gotta get a bot farm set up that can make new accounts hehe
More watch time/interaction = more algorithm training and ad exposure. I would imagine the profits will outweigh the expenses, especially if the pay is $1 for every 50 watched videos or something.
It's way worse, it's a handful of (less than 10 IIRC) cents of monopoly money for watching over an hour's content.
There is truly no value proposition whatsoever as literally any kind of even terribly sub-minimum wage work would be more lucrative, yet it apparently appeals to (typically) students with zero income.
It's cyberpunk dystopia except instead of cool cyber-implants you get a lame rectangle-shaped dopamine pump that also gives you crippling depression.
People don't use these things as primary income. It's an incentive to keep swiping because they'll say to themselves "just a couple more and I can get a $5 gift card. I'm here anyway."
And so they just keep swiping. They become addicted.
And in come the farmers to game the system which doesn't generate revenue for the advertisers but tiktok would still rake in the impressions.
Sucks to be them!
Well, it means you are incentivized to scroll through the app more, meaning you see more ads as well. 110% sure it pays off for them