The Irish Data Protection Commission (DPC) has fined Meta Platforms €390 million (roughly $414 million) over its handling of user data for serving personalized ads in what could be a major blow to its ad-fueled business model.
To that end, the privacy regulator has ordered Meta Ireland to pay two fines – a €210 million ($222.5 million) fine over violations of the E.U. General Data Protection Regulation (GDPR) related to Facebook, and a €180 million ($191 million) for similar violations in Instagram.