this post was submitted on 26 Aug 2023
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cross-posted from: https://lemdro.id/post/907800

Here is the English translation

In June, ASUS announced to employees through an internal letter that it would carry out an organizational reorganization, and although ASUS repeatedly stressed that it was not going to lay off employees, in July it cut the staff of the PC department, affecting the employees in Taiwan and Suzhou, China. However, ASUS's layoffs have not slowed down, and now an informed source revealed to the "Science and Technology News" that "this afternoon, some units in the commercial sector were called downstairs one after another, and the units including engineers and procurement were directly cut in half."

According to the initial ASUS internal letter, the commercial computer team planned and went to the mobile phone product department; People familiar with the matter pointed out that some talents have just been merged into mobile phone units, but they have been laid off; Originally, ASUS stated that after the organizational reorganization, the human resources association had internal matchmaking vacancies, but in fact, human resources did not want to match for these employees, and had to find internal vacancies by themselves.

As for why some employees were merged into mobile phone units, but then laid off? The person familiar with the matter pointed out that the Asus mobile phone has two series, ROG and Zenfone, but now the latest Zenfone 10 will be the last generation of this series, and the Zenfone team will be merged into other departments in the future, or directly into the ROG team.

It is understood that this wave of commercial sector employees who were laid off by ASUS will be until next month.

Here is more context ASUS layoffs, commercial team/smartphone division merger, esports consolidation and personal computer team

Best case is that they mean the Zenfone line is dead and the rog still lives. But even then that still hurts.

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[โ€“] xilophor@lemmy.world 25 points 1 year ago (2 children)

This is quite sad news. I feel like there isn't a phone other than the zenfone 9/10 that could be a valid option for me. I guess I'll just stick with this phone as long as I can. Hopefully they also release the unlock bootloader so I can download a new OS or some updates.

[โ€“] AlmightySnoo@lemmy.world 10 points 1 year ago (1 children)

Hopefully they also release the unlock bootloader

A while back many people thought that that wouldn't be the case but it turns out the support staff was just confused and that bootloader unlocking will be availabe:

The service team reply misunderstood the situation. Unlock tool is unavailable at this moment but we are allowing the possibility to unlock, please stay tuned.

Let's hope they don't fire the people working on it too ๐Ÿ˜ฌ

[โ€“] xilophor@lemmy.world 4 points 1 year ago

Yeah, I knew that the staff was confused, it's just been several months since the bootloader app stopped working and with this news I'm starting to wonder if it will be available again

[โ€“] Welp_im_damned@lemdro.id 7 points 1 year ago

Hey, I hope you enjoy your ZenFone 9/10 and keep it for a long time but if you want a similar type a phone the Sony Xperia 5 v might be what you're looking for if it's in your area.

[โ€“] ADHDefy@kbin.social 17 points 1 year ago

I know this isn't because they once sold me a faulty GPU and then wouldn't honor the warranty, but in my head that is exactly why this is happening.

[โ€“] cbarrick@lemmy.world 10 points 1 year ago (2 children)

Damn. I was gonna get a Zenfone 10. I guess not anymore...

[โ€“] AlmightySnoo@lemmy.world 7 points 1 year ago

Yeah it looked too good to be true, guess it's going to be one of those "good hardware, mediocre support" phones.

[โ€“] Welp_im_damned@lemdro.id 5 points 1 year ago (1 children)

The Sony Xperia 5 v would be your second best bet.

[โ€“] MigratingtoLemmy@lemmy.world 2 points 1 year ago (1 children)

Do these support custom ROMs?

[โ€“] applejacks@lemmy.world 6 points 1 year ago

man, it really is gonna end with just Google and Samsung making Android phones..

[โ€“] MargotRobbie@lemmy.world 4 points 1 year ago

Huh. I guess Pegatron really isn't doing so well.

[โ€“] DeadNinja@lemmy.world 2 points 1 year ago

As per an official statement from Asus - it is not true that their Zenfone series is going to end with 10.

https://press.asus.com/news/asus-zenfone-10-to-continue-production/