What do you mean, your question sounds mangled.
Bohemian Grove was publically called out by professional boxer Ryan Garcia earlier this year, which made the google trends graph go crazy as people googled Bohemian Grove and made it more well known among sports ethusiests.
Bohemian Grove was referenced in the movie "Late Night With The Devil" last year as well, which brought a lot of attention to it in the horror movie community.
Non profits can still have employees that get paid, they are just required to report who gets paid and how much (at least in my state).