this post was submitted on 17 Mar 2025
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The Chinese Communist Party’s (CCP’s) national internet censor just announced that all AI-generated content will be required to have labels that are explicitly seen or heard by its audience and embedded in metadata. The Cyberspace Administration of China (CAC) just released the transcript for the media questions and answers (akin to an FAQ) on its Measures for the Identification of Artificial Intelligence Generated and Synthetic Content [machine translated]. We saw the first signs of this policy move last September when the CAC’s draft plans emerged.

This regulation takes effect on September 1, 2025, and will compel all service providers (i.e., AI LLMs) to “add explicit labels to generated and synthesized content.” The directive includes all types of data: text, images, videos, audio, and even virtual scenes. Aside from that, it also orders app stores to verify whether the apps they host follow the regulations.

Users will still be able to ask for unlabeled AI-generated content for “social concerns and industrial needs.” However, the generating app must reiterate this requirement to the user and also log the information to make it easier to trace. The responsibility of adding the AI-generated label and metadata falls on the shoulders of this end-user person or entity.

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[–] riskable@programming.dev 4 points 1 day ago (2 children)

Why stop at "AI-generated"? Why not have the individual post their entire workflow, showing which model they used, the prompt, and any follow-up editing or post-processing they did to the image?

In the 90s we went through this same shit with legislators trying to ban photoshopped images (hah: They still try this from time to time). Then there were attempts at legislating mandatory watermarks and similar concepts. It's all the same concept: New technology scary, regulate and restrict it.

In a few years AI-generated content will be as common as photoshopped images and no one will bat an eye because it'll "just be normal". A photographer might take a picture of a model (or a number of them) for a cover or something then they'll use AI to change the image after. Or they'll use AI to generate an image from scratch and then have models try to copy it. Or they'll just use AI to change small details in the image such as improving lighting conditions or changing eye color.

AI is very rapidly becoming just another tool in photo/video editing and soon it will be just another tool in document writing and audio recording/music creation.

[–] Stanley_Pain@lemmy.dbzer0.com 1 points 15 hours ago

This really underscores the need for complete reform of the entire media apparatus....

[–] Buelldozer 3 points 22 hours ago* (last edited 22 hours ago)

In a few years AI-generated content will be as common as photoshopped images and no one will bat an eye because it’ll “just be normal”.

We're already there you just aren't noticing them because they've progressed beyond the Six Fingers / Halo Ring in the eyes level of believability.