this post was submitted on 27 Apr 2025
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Ads aren't there to convince you to buy something. Ads are meant to place subconscious familiarity with a brand so the next time you're shopping for a product you haven't bought before, you're subconsciously biased towards the brand that wormed into your brain through ads.
I remember learning that Disney Channel used to push specials about fish and ocean life before Finding Nemo was revealed so that potential viewers would already have a more positive reception to the film when it was released.