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WhatsApp is officially getting ads (www.theverge.com)

submitted 1 day ago* (last edited 1 day ago) by MazonnaCara89@lemmy.ml to c/technology@lemmy.world

197 comments fedilink hide all child comments

WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its Stories-like status feature.

Meta says it will tailor the ads to your interests by using “limited” information, including your country or city, language, the channels you follow, and how you interact with ads on the platform. You can also change your ad preferences from Meta’s Accounts Center.

This isn’t the only change Meta is making to WhatsApp. The company will also start showing promoted channels when you click on the Explore button to find new ones to follow. It’s also rolling out the ability to subscribe to channels to “receive exclusive updates” as well.

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[–] SilverShark@lemmy.world 33 points 1 day ago (1 children)

I wished Whatsapp wasn't a thing so much. There are so many so much better apps. Signal is so much better and it would work fine for the vast majority of people.

[–] Scolding7300@lemmy.world 11 points 23 hours ago (2 children)

Unfortunately "better" varies from person to person. Signal is behind on features, e.g. WhatsApp has integration for businesses (customer support).

I hope my monthly donation will help but we must realize for some some features are important, I guess that for most it's how many ppl they know is there/unwilling to lead a migration

[–] SilverShark@lemmy.world 2 points 8 hours ago

Yes, this is right. Saying arbitrarily "better" leaves a lot out.

I must admit that using the business integration for customer support has lead me to really good experiences. Especially not having to call, wait 20 minutes under a ring tone, and talking over a line with very low sound quality.

[–] SaharaMaleikuhm@feddit.org -5 points 14 hours ago (2 children)

Nobody in their right mind wants to use Whatsapp for getting support. That is insane. I want to message people and do group chats. That is it. Anything else is bloat.

[–] Scolding7300@lemmy.world 1 points 56 minutes ago

Are you saying that for WhatsApp specifically or for online chat in general?

[–] hraegsvelmir@ani.social 12 points 13 hours ago

Lots of people in Brazil and many Spanish a speaking companies would disagree with you unfortunately. It's incredibly embedded in those countries, to the point where WhatsApp will often be the primary, and sometimes only, point of contact for a business. At least it's not that bad here.