looks like rendering adblockers extensions obsolete with manifest-v3 was not enough so now they try to implement DRM into the browser giving the ability to any website to refuse traffic to you if you don't run a complaint browser ( cough...firefox )
here is an article in hacker news since i'm sure they can explain this to you better than i.
and also some github docs
EU is widely adopting the policy of fining by a percentage of global revenue which is what hurts even the largest companies, precisely to avoid "just pay the EU".
And what glorious percentage is that? 25% 30%? 35% And on what schedule? Weekly? Daily?