this post was submitted on 05 Mar 2024
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[โ€“] grue@lemmy.world 5 points 5 months ago

More options are always the optimal solution for the consumer

No, that's not true. Too much choice creates decision fatigue and can be exploited to create a confusopoly.

You do need enough options to ensure a competitive market, but beyond that, at some point the marginal utility of adding another option ad infinitum becomes negative.