this post was submitted on 24 Sep 2024
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YouTube Premium users across the globe are facing significant price hikes as Google increases subscription costs in over a dozen countries. This follows earlier price jumps in various regions, including the United States last summer. The latest increases vary by region, with some countries experiencing hikes between 30% to 50%. For instance, in Ireland, Belgium, the Netherlands, and Italy, the Family plan will rise from €18 to €26 starting November, while the individual plan will increase by €2 to €14.

Countries affected by these changes include Ireland, Netherlands, Italy, Belgium, UAE, Switzerland, Malaysia, Saudi Arabia, Indonesia, Colombia, Thailand, Singapore, Norway, Sweden, Czech Republic, and Denmark. Although most Reddit reports are from European users, the price hikes also impact the Middle East, Colombia, Singapore, Thailand, and Indonesia. YouTube had already raised its subscription prices in India by 15–20% in late August.

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[–] LordWiggle@lemmy.world 7 points 2 days ago (2 children)

And that, kids, is why you should pirate. Paying customers are restricted and being ripped off. Piracy gives freedom, it pays off, it makes sure you dont have to agree to stupid user agreements which take away you rights. Make sure to support your favorite creators though, through other platforms like Patreon. Don't take the money away from them. Just take away the power and control away from the evil mega corps like Google and Meta.

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[–] AbsoluteChicagoDog@lemm.ee 49 points 3 days ago (9 children)

Remember: Everything premium offers used to be included for free

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[–] orl0pl@lemmy.world 6 points 2 days ago

Line must go 🆙

[–] elliot_crane@lemmy.world 140 points 4 days ago* (last edited 3 days ago) (30 children)

It is morally correct to adblock youtube.

E: I can’t hear any of these counterpoints over the sweet ad-free youtube I’m getting for free.

Use Revanced and forever be free

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[–] whome@discuss.tchncs.de 24 points 3 days ago (1 children)

Yeah they are continuously slowing down Firefox and I see a future where I will simply stop using YouTube.i thank them in advance for when that day comes

[–] eronth@lemmy.world 11 points 3 days ago (1 children)

More and more I try to find my entertainment elsewhere. I am slowly, but surely, migrating away from youtube (and google in general).

[–] Psythik@lemmy.world 8 points 3 days ago (1 children)

Do you know of a good free alternative to YouTube? Preferably one with a smarter algorithm that doesn't just feed me the same boring bullshit over and over again?

Yes I like cars, computers, and video game history, YouTube, but I like other things too, you know. I wish there were a way to view other people's YT homepages so that I can find something new to watch.

My usage of Youtube slowed down considerably when the algorithm stopped giving me anything new. I'd end up asking friends and people on social media about their own favorite videos and channels, just to get something interesting.

Whoever is designing these algorithms seems to be forgetting that our brains crave novelty. If we're not getting it, we're going to feel bored and start looking elsewhere.

[–] amorpheus@lemmy.world 34 points 3 days ago (2 children)

The nice thing about hiking your prices by 50% is that unless a whole third of your users quit, you haven't lost anything.

[–] EddoWagt@feddit.nl 19 points 3 days ago (1 children)

you haven't lost anything

Apart from all future customers that will now choose another service

[–] GiddyGap@lemm.ee 39 points 3 days ago

That's the good thing about a monopoly. You don't have to worry about customers choosing another service.

[–] CosmoNova@lemmy.world 10 points 3 days ago* (last edited 3 days ago)

You don't lose anything for the moment, but it might come back to bite you later regardless. Because Youtube needs to grow until the end of times but can't, it will end ugly one way or another. It's more of a symptom of a bigger problem than an isolated, 'smart' business decision.

[–] CosmoNova@lemmy.world 22 points 3 days ago

Youtube doing what I told every Premium adversary they would logically do after dumping more and more ad space onto the site. And to make Premium look worth the price, they'll continue to shove more ads in your face just before, you guessed it, doing another price hike. Rinse and repeat. Premium users are strong drivers of this enshittification so I will continue to call them out on it whenever they tell you to join the scam as well. I'll stick to my ad blockers.

[–] SaharaMaleikuhm@feddit.org 19 points 3 days ago (1 children)

I just checked and ublock origin is still free. What a relief

[–] skeezix@lemmy.world 1 points 1 day ago

Plop plop fizz fizz.

[–] Fiivemacs@lemmy.ca 99 points 4 days ago (18 children)

just cancel all subscriptions. None of them are worth it

[–] gregor@gregtech.eu 39 points 4 days ago* (last edited 4 days ago) (23 children)

Bitwarden is worth it. (Yes, I know, I should self host it. I do, but I still see it as a good deal.) Also Hetzner is a good subscription. So yes, some are worth it

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[–] Juice@midwest.social 40 points 3 days ago (6 children)

I can't wait for google to crash and burn. Bring back GeoCities and Netscape navigator.

[–] dependencyinjection@discuss.tchncs.de 21 points 3 days ago (8 children)

Like Reddit dying after the API incident?

Just like Reddit, Google are going nowhere; sadly.

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[–] TheObviousSolution@lemm.ee 20 points 3 days ago* (last edited 3 days ago) (7 children)

It's so odd that a platform that relies so much on user content charges as much as or more than network streaming services. The market hold is leaking into it (and out).

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[–] tias@discuss.tchncs.de 13 points 3 days ago* (last edited 3 days ago) (1 children)

Woah. I just cancelled my subscription last week because it's too expensive, and now they raise the prices further. Guess they really don't want me back.

[–] skeezix@lemmy.world 1 points 1 day ago (1 children)

They don’t. They probably raised the prices just so you’d quit.

[–] tias@discuss.tchncs.de 2 points 1 day ago
[–] gwilikers@lemmy.ml 12 points 3 days ago (1 children)
[–] Mubelotix@jlai.lu 6 points 3 days ago
[–] KingThrillgore@lemmy.ml 15 points 3 days ago* (last edited 3 days ago)

I'm slowly using YouTube less and less. The experience is worse because of the ads and Premium costs.

Streaming in general is approaching the old cable prices. Once you've subscribed to the fractured marketplace to find the shows you want you are spending far more than you expected.

[–] arc@lemm.ee 14 points 3 days ago (4 children)

People pay YouTube instead of using an adblocker?

[–] underthesign@lemmy.world 13 points 3 days ago (2 children)

Please tell me a simple, idiot-proof way to block YT ads on all devices incl. Mobiles, Shield etc. that doesn't require something complex like piHole, works outside the home (family's phones etc. ), and doesn't risk blocking stuff it shouldn't. That's my trouble. Premium solves all of that, while bringing other small benefits. Maybe there's a better way.

[–] mechoman444@lemmy.world 12 points 3 days ago (2 children)

Easy peasy. Lemon squeezy.

Firefox-ublock (even better on Linux but not required)

Revanced for mobile.

Pihole doesn't stop youtube ads anyhow.

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[–] umami_wasbi@lemmy.ml 72 points 4 days ago* (last edited 4 days ago) (16 children)
  • Firefox + uBO
  • NewPipe/LibrePipe/GrayJay
  • FreeTube

They all are free, no subscription required

And sorry Apple users, I don't know what option you have cuz I don't use Apple.

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[–] OldQWERTYbastard@lemmy.world 36 points 3 days ago (12 children)

Use NewPipe if you're on Android.

You're welcome.

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[–] Cringe2793@lemmy.world 13 points 3 days ago (5 children)

Absurd to pay so much just to remove ads only for smart TVs. There are easy ways to block ads on phones and computers.

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[–] Stalinwolf@lemmy.ca 14 points 3 days ago* (last edited 3 days ago) (5 children)

I've been paying $25 CAD to support five family accounts and prevent my daughter from seeing ads during her monitored viewing. If that price goes up 30-50%, I'm fucking done. This was an expense I was willing to incur, as YouTube is literally the only media platform my family even uses anymore. Better price than cable and multiple streaming platforms, and (again) I'm paying that for five active accounts.

If anyone knows of a way for me to adblock through my Roku TV so that we can continue watching YouTube on it without a Premium account, I'm all ears. The TV is the only reason I'm not just using uBlock to begin with. I'm really not into the idea of hooking a laptop up via HDMI if I can avoid it. Just feels like a sloppy user experience for anyone else in the household wanting to watch YouTube on TV.

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[–] disconnectikacio@lemmy.world 9 points 3 days ago (1 children)

Use Smarttube instead on android tv and stbs Smarttube

For android phones, tablets: Tubular

In browser ublock blocks youtube ads, also invidious instances.

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[–] NOT_RICK@lemmy.world 47 points 4 days ago

Funny, I still pay them my same flat fee of nada

[–] solsangraal@lemmy.zip 46 points 4 days ago (5 children)

lol and they'll raise prices again next year. and people will complain for a minute, then renew their sub

when is this going to stop being news?

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