this post was submitted on 25 Jul 2025
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404 Media

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404 Media is a new independent media company founded by technology journalists Jason Koebler, Emanuel Maiberg, Samantha Cole, and Joseph Cox.

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Behind the Blog: Don't Record Me, Bro

This is Behind the Blog, where we share our behind-the-scenes thoughts about how a few of our top stories of the week came together. This week, we discuss creeper glasses, Amazon comms, and a DIY 404 party.

SAM: Earlier this week, Chris Samra released this teaser video for Waves, smart glasses in the vein of Meta’s Raybans that he says “record in stealth.”

introducing Waves, camera glasses for creators.record in stealth. livestream all day.pre-order now. pic.twitter.com/mFyEiriAKx

— Chris Samra (@crsamra) July 23, 2025

You’ll have to watch the video for yourself and tell me what you think—and I’m sure Joe will do a  much smarter and more thorough writeup on these things, as he’s done about smart glasses in the past. But a few things immediately came to my mind when I watched this video. First: this looks like the 30 seconds of fun young carefree plot in the trailer for a horror movie before the power goes out and someone starts screaming. It’s shot and edited in such a nefarious style.


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