They where using words like "purchasing", and asking just as much for the digital files as for the DVD's. If they where even available.
So it makes sense people where seeing it as "owning". And then looking puzzled when Sony decided to break into their own devices and delete files..
I have family that FINALLY see that DRM is a thing in their lives, and they DO NOT like it.
This was a decision based on him not following the rules we all need to abide by. And when you do that, there are SUPPOSED to be consequences. In fact, USA is being WAY to lenient on him.