this post was submitted on 21 Jul 2023
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Technology
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this seems like a really odd choice. admittedly the old name wasn't great, it sounded like spreadsheet software.
but they've gone from a name that was the top search result to one that will never be, because the current top search result for "firefish" is a recruitment company that can put a lot more money into seo than they can; and a name that most people who would use it (techies & early adopters) will immediately assume is a firefox fork or mozilla product
in isolation it's not a bad name, and i really like the new logo; but it just seems like a poor choice
I agree with everything you said. I do hope if they see all the lukewarm/negative feedback and decide to rebrand again that they stick with the fish theme and icon. It's cute and I like that all the microblog platforms have animals associated with them. Bird, Elephant, and now Fish. Elephant and Fish can be friends, Bird can fuck off.
now that's a quote i want on a sticker with no context