this post was submitted on 03 Apr 2024
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[–] givesomefucks@lemmy.world 27 points 7 months ago (1 children)

Economics of scale.

The end consumer doesn't give two shits about that small an increase.

But the CEO sees that as $0.10 across a billion dollars gross revenue...

That could be 100 million in profit.

Even tho the money is hypothetical still, he ain't letting go of it.

[–] Kraven_the_Hunter@lemmy.dbzer0.com 3 points 7 months ago (2 children)

The option wasn't giving up 10 cents per pizza though, it was raising the price.

[–] givesomefucks@lemmy.world 13 points 7 months ago

Exactly...

If they raised the price ten cents to pay for healthcare and/or a living raise, they don't view it as costing them nothing.

They see it as losing the money they aren't even currently getting.

I feel like I'm just repeating myself, but it's hard to make it any simpler.

[–] HonoraryMancunian@lemmy.world 0 points 7 months ago

Don't worry I understood what you meant (and am slightly confused by the other comments — maybe they think they'd sell less pizza and therefore make less over all?)