this post was submitted on 25 Apr 2025
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One of the most important news in recent years in Mexican sports was the announcement of the purchase by WWE of the Mexican wrestling promoter AAA , which is the main competitor of the Consejo Mundial de Lucha Libre (CMLL) and already an institution within the national wrestling industry, which was characterized in its early years by being a novel proposal with endearing wrestlers.

The announcement came during WrestleMania 41 , and a joint event between AAA and WWE wrestlers was even announced for June 7 at the KIA Forum in Inglewood, California . This acquisition undoubtedly changes the Mexican sports landscape, and it's still unclear how extensive or drastic this change will be.

What did the AAA GM say about the sale? At the Sports Summit, Dorian Joaquín Roldán Peña, the current CEO of AAA, mentioned that it is currently very difficult to compete against other forms of entertainment and sports industries in Mexico, acknowledging that sponsorships are difficult to obtain.

He also acknowledged that soccer is the sport that generates money in the country, and that competing against Liga MX, the Mexican National Team, and the soccer industry in general is a daunting task.

How much was Triple A sold to WWE for? While figures have not been made public, several media outlets speculate that the acquisition of Triple A by TKO Group Holdings, WWE's parent company, was worth around $50 million, a fairly low amount considering the American promoter is worth just over $1 billion.

Although the first event between the two companies is a fact, it is still unknown exactly who or what the Triple A wrestlers will be that will be part of NXT Worlds Collide, and it is also unknown which WWE-elected gladiators will enter the ring.

top 11 comments
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[–] cupcakezealot@lemmy.blahaj.zone 2 points 8 hours ago

i mean you're the dumbass that put konnan in charge.

[–] Norin@lemmy.world 6 points 1 day ago (1 children)

Bets on how long it will take before WWE’s racist caricature of a luchador ends up with a belt in AAA?

[–] thatKamGuy@sh.itjust.works 3 points 20 hours ago (1 children)

Okay, I’m OOTL on this one - who are you referring to?

[–] GeekFTW@lemmy.zip 4 points 20 hours ago

Probably 'El Grande Americano', i.e. Chad Gable doing a luchador gimmick.

[–] smokinbud@lemm.ee 6 points 1 day ago (1 children)

Wwe spends $50 million buying aaa just days after aew announces their first show in Mexico, a collaboration with cmll?

[–] ImADifferentBird@lemmy.blahaj.zone 3 points 12 hours ago (1 children)

Supposedly they have been working on the deal for years, but the announcement of the AEW Arena Mexico show did serve as the final push to get it over the line.

[–] smokinbud@lemm.ee 3 points 10 hours ago

I heard they’ve been working on it for years too. With the timing, my big take away is that wwe just wants to counter aew and doesn’t really care about wrestling in Mexico. Wwe just counters aew a lot. So you knows their intentions with it now

[–] Brain@lemmy.zip 5 points 1 day ago (1 children)

If that $50mm is correct, or even close to that, AAA was sold for more than WCW.

That brings me to a big question I have, did they get sold WCW style, did they get all the contracts, did they get any property and rings, what exactly did they get?

I'm worried that AAA is about to just become NXT: Mexico and transform into WWE style and leave Lucha, at least AAA's version behind.

Alberto Del Rio... is he joining the Jeff Jarrett... Double G, Double O, Double N, Double E... GOOOOOOOOONE!

I have so many random thoughts and questions on this whole thing.

[–] Neon_Carnivore@lemmy.zip 5 points 1 day ago

Alberto Del Rio... is he joining the Jeff Jarrett... Double G, Double O, Double N, Double E... ~~GOOOOOOOOONE!~~ GGOONNEE!

FTFY

[–] n7gifmdn@lemmy.ca 5 points 1 day ago (1 children)

I'm a AAA mark, and AAA has been pretty awful of late. Hopefully this works out for both.

[–] Montagge@lemmy.zip 4 points 1 day ago

WWE does not have a good track record, but I hope for the fans and the wrestlers it does