this post was submitted on 16 Dec 2023
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[–] thezeesystem@lemmy.world 61 points 11 months ago (13 children)

Tested this a while back, had me and my gf talk about kids like where going to have one and all that but never got any baby products before and never typed or asked any electronics about anything related to it.

Within like a few days we started getting ads for babies and expecting parents.

It's solid proof there always hearing us.

[–] noodlejetski@lemm.ee 64 points 11 months ago* (last edited 11 months ago)

It’s solid proof there always hearing us.

there was actually a study performed a few years ago that didn't find any evidence for several thousand tested apps to listen on you (some of the scummy ones were caught recording screens, on the other hand). also, the company mentioned in the posted article admits that their claims were exaggerated.

[–] c0mbatbag3l@lemmy.world 53 points 11 months ago (1 children)

It's a solid anecdote, for sure.

Absolutely not "proof" though. Unless you made absolutely sure to not accidentally look at a photo on social media of a baby for too long, or scrolled too slowly past a YouTube reel aimed at kids, or listened to a baby shark trap remix on Spotify.

We have LLM models that can give you (mostly) accurate data on how to do a given task based purely on their ability to guess which word comes next from the sources being fed to it, and you don't think algorithms exist to extrapolate your potential buying habits based on the aforementioned data points?

I've gotten very specific targeted ads before that were completely wrong, just because I'd watched like one YouTube video about the hobby or something. It's really just a prediction algorithm based on the troves of data our use of digital devices gives them.

[–] Takumidesh@lemmy.world 14 points 11 months ago (1 children)

Or happened to be in the same place as someone who is looking up this type of thing (for example coworkers, or patrons of a park you visit often.)

In reality, the other data that can be gathered is more useful and easier to work with than trying to parse audio and video all the time.

[–] c0mbatbag3l@lemmy.world 5 points 11 months ago

Plus you'd absolutely see that traffic on your network, especially if you lived in an area where you only get like 5Mb/s down.

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[–] AnonStoleMyPants@sopuli.xyz 35 points 11 months ago (1 children)

Good breakdown on this in arstechnica:

https://arstechnica.com/?p=1991469

In a statement emailed to Ars Technica, Cox Media Group said that its advertising tools include "third-party vendor products powered by data sets sourced from users by various social media and other applications then packaged and resold to data servicers." The statement continues:

Advertising data based on voice and other data is collected by these platforms and devices under the terms and conditions provided by those apps and accepted by their users, and can then be sold to third-party companies and converted into anonymized information for advertisers. This anonymized data then is resold by numerous advertising companies.

The company added that it does not "listen to any conversations or have access to anything beyond a third-party aggregated, anonymized and fully encrypted data set that can be used for ad placement" and "regret[s] any confusion."

[–] scytale@lemm.ee 2 points 11 months ago

That last paragraph. I knew they were lying with that headline.

[–] yamanii@lemmy.world 34 points 11 months ago (1 children)

Just like apps aren't accessing your camera, but Zuckerberg that owns the second biggest ad company in the world, tapes his notebook camera.

[–] theterrasque@infosec.pub 7 points 11 months ago

He's arguably a big enough target to actually worry about custom hardware modification attacks.

[–] elucubra@kbin.social 30 points 11 months ago (1 children)

My sister snd I had a conversation in a terrace about flower seeds to gift my mother. Neither has google assitant or any other voice search app acrivated. We both started getting seed ads. Pretty damning

[–] onion@feddit.de 37 points 11 months ago (2 children)

Do you know your sister didn't search for seeds?

[–] Eggyhead@kbin.social 16 points 11 months ago (1 children)

It’s rather Orwellian to me that this kind of logic counts as justification.

[–] hemmes@lemmy.world 45 points 11 months ago (1 children)

It's not justification, it's about understanding the semantics of what's technically happening.

[–] lolcatnip@reddthat.com 6 points 11 months ago

So many people have trouble telling the difference between "that was fine" and "that's not what happened". It's very disappointing.

[–] sennish@lemm.ee 16 points 11 months ago

Right. It only takes one opsec breach.

[–] autotldr@lemmings.world 7 points 11 months ago

This is the best summary I could come up with:


But a marketing company called CMG Local Solutions sparked panic recently by alluding that it has access to people's private conversations by tapping into data gathered by the microphones on their phones, TVs, and other personal electronics, as first reported by 404 Media on Thursday.

A November 28 blog post described Active Listening technology as using AI to "detect relevant conversations via smartphones, smart TVs, and other devices."

This is a world where no pre-purchase murmurs go unanalyzed, and the whispers of consumers become a tool for you to target, retarget, and conquer your local market.

The website previously pointed to CMG uploading past client data into its platform to make "buyer personas."

The archived version of the page discussed an AI-based analysis of the data and generating an "encrypted evergreen audience list" used to re-target ads on various platforms, including streaming TV and audio, display ads, paid social media, YouTube, Google, and Bing Search.

Before Cox Media Group sent its statement, though, CMG's claims of collecting data on "casual conversations in real-time," as its blog stated, were questionable.


The original article contains 711 words, the summary contains 179 words. Saved 75%. I'm a bot and I'm open source!

[–] Bluefold@sh.itjust.works 6 points 11 months ago

Always listening is somewhat preferable to 'Has such an accurate profile on you from the data that is available that these instances happen by pure coincidence'. That's way scarier and just as intrusive. At least with a listening device you can get rid of it.

Sad thing is, it's likely both.

[–] EmergMemeHologram@startrek.website 6 points 11 months ago (4 children)

I've always stood by the position it's totally possible to snoop audio and match it to a bloom filter or on device least of keywords for ads. Siri is always on so your mic can be always listening and have no impact on the battery life.

In modern mobile OSs it should be clear that your mic is either on or off (to apps) and we don't see the mic on all the time as would be needed for this. Maybe there's a hack, but at the scale and being used for commercial services I think someone would have noticed.

[–] SpaceNoodle@lemmy.world 11 points 11 months ago

That's probably because you have no technical knowledge of voice recognition whatsoever.

[–] Alchemy@lemmy.world 5 points 11 months ago* (last edited 11 months ago) (1 children)

Lots of people of Siri disabled entirely. My household included.

[–] MNByChoice@midwest.social 6 points 11 months ago* (last edited 11 months ago)

I have often wondered if Siri is actually off when I set it to off. It is not as though I am running ps or top as root to check. A bit of a "trusting trust".

[–] yamanii@lemmy.world 1 points 11 months ago

And you aren't wrong, from page 2 of the article:

Amazon, for example, has previously confirmed that it uses stuff people say (and do) with Alexa for targeted ads (Amazon has long claimed that it doesn't sell customer data). But our devices are only expected to gather data on what we say when we ask them to listen to us.

[–] lolcatnip@reddthat.com 1 points 11 months ago* (last edited 11 months ago)

At one point Google had highly specialized hardware that only listened for "ok Google"; that's why you couldn't (and AFAICT still can't) change the wake word.

Things may have changed in the years since I learned that, but I suspect recognizing a bunch of words from an ever-changing list would still need to be done in software and require the phone's CPU to run.

OTOH, the way Android phones recognize and songs for you is very much like what you described, so maybe there really is hardware already that can recognize a shitload of arbitrary sounds using practically no power.

[–] Maggoty@lemmy.world 3 points 11 months ago

Talk about a new car near your phone.

Enjoy car ads.

Nope, nothing going on here.

[–] kandoh@reddthat.com 2 points 11 months ago

I have a govee backlight for my tv which basically points a webcam into my living room

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