this post was submitted on 03 Feb 2025
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Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company's recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

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[–] Hideakikarate@sh.itjust.works 112 points 1 day ago (3 children)

I don't think I'd call that thing a pickup. I'm not gonna run to the farm and pick up a 1000lb bale of hay in that thing. A Baja looks like it has more bed space.

[–] Ilovethebomb@lemm.ee 41 points 1 day ago (1 children)

Most pickup truck owners don't do that either.

[–] Noel_Skum@sh.itjust.works 13 points 1 day ago

Maybe in the US they don’t…

[–] deegeese@sopuli.xyz 49 points 1 day ago (1 children)

A bad pickup truck is still just a pickup truck.

[–] essteeyou@lemmy.world 8 points 1 day ago (8 children)

Yep, what else could you call it? It's not a hatchback, a sedan, a convertible, a sports car, etc.

[–] homesweethomeMrL@lemmy.world 28 points 1 day ago

An enormous mistake?

[–] grue@lemmy.world 22 points 1 day ago* (last edited 1 day ago) (1 children)

It's an Ute (as the Australians et al. call it), like the old El Camino etc.

Real pickups have body-on-frame construction with cabs and beds bolted onto the chassis separately, so that the bed can be removed and replaced with a specialized/custom one if necessary.

[–] TheRecursor@lemmings.world 8 points 1 day ago

Calling it a ute implies some degree of utility.

[–] Kalysta@lemm.ee 1 points 18 hours ago
[–] madjo@feddit.nl 2 points 1 day ago

A kid's drawing of a car come to life.

[–] corsicanguppy@lemmy.ca 4 points 1 day ago

The worst El Camino ever?

[–] Gormadt@lemmy.blahaj.zone 17 points 1 day ago

And more ground clearance