this post was submitted on 24 May 2025
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[–] CreatingMachines@fedia.io 88 points 1 month ago (8 children)

Wasn't there some sort of concept tech for an airport, where cameras detect and recognize you, and then ensures that any screen that you can see will have the list that has your flight on it? Moreover, the thing about this tech is that the same screen can show different lists simultaneously for different people, simply based on their position and the angle at which they view the screen, if I remember correctly.

Now imagine that for public advertisements.

[–] stebo02@sopuli.xyz 56 points 1 month ago (2 children)

delete this comment before a CEO reads it

[–] Hawk@lemmy.dbzer0.com 10 points 1 month ago

I know that at least in China (and I think a few airports in the US) have screens you stand in front of and immediately show your flight information by scanning your face.

So the technology is not that far off really.

[–] FundMECFSResearch@lemmy.blahaj.zone 9 points 1 month ago (1 children)

Maybe we should delete the CEOs instead

[–] stebo02@sopuli.xyz 5 points 1 month ago

also a viable option

[–] arudesalad@sh.itjust.works 34 points 1 month ago

This actually sounds really cool and I hate that the only way that this will get used is for advertisements...

[–] 13igTyme@lemmy.world 12 points 1 month ago

I was just thinking that. By the way, the technology is called parallel reality. It's actually kind of cool, but would 100% be used to target ads.

[–] x00z@lemmy.world 10 points 1 month ago

"Find me a usecase where we can slowly make the public used to this"

[–] DmMacniel@feddit.org 10 points 1 month ago (1 children)

targeted personalised ads but IRL!?

[–] AtariDump@lemmy.world 28 points 1 month ago* (last edited 1 month ago)
[–] hovercat@lemmy.blahaj.zone 4 points 1 month ago

They have this as a demo at DTW airport where you scan your boarding pass, and it displays on the massive main screen entering the terminal "Welcome (Your Name)" with your flight information, but only you can see. I don't remember the maximum number of people who can use it independently, but It's insanely cool technology nonetheless. I really hate the reality that it'll probably only be used for personalized advertising though...

[–] umbrella@lemmy.ml 2 points 1 month ago* (last edited 4 weeks ago)
[–] owl@infosec.pub 21 points 1 month ago* (last edited 1 month ago) (1 children)

"Ok, I'm gonna buy it, surely the adds will stop now."
Adds intensify

[–] reattach@lemmy.world 8 points 1 month ago* (last edited 1 month ago) (1 children)

They're called "adds" because of the value they add to your life

[–] Geist_@lemmy.world 1 points 1 month ago

Well akchtually... I'm stopping here

[–] egonallanon@lemm.ee 20 points 1 month ago (1 children)

So we all forgot the premise of "They Live" and are having to learn in again huh?

[–] _____@lemm.ee 18 points 1 month ago (2 children)

I have noticed this sort of thing far too many times to ignore it.

Ad fingerprinting is extremely effective.

[–] uniquethrowagay@feddit.org 16 points 1 month ago (1 children)

I have never noticed that because I never see ads on any of my devices

[–] infinitesunrise@slrpnk.net 0 points 1 month ago* (last edited 1 month ago)

I've got ads and tracking pretty tamped down on my own devices, but it's honestly terrifying how often when I hang out with friends who have non-FOSS phones or Windows running in the room that Amazon is later trying to sell me the topics of the conversations we were having. And it's really hard to have a conversation with someone who isn't as sensitive to this, to tell them that their devices and software are compromising my privacy, and to get them to understand that as the consent issue it truly is.

[–] BoxOfFeet@lemmy.world 2 points 1 month ago

I have ads managed very well on my personal devices. I looked up camping stuff once on my work computer, and that is all I get on there now. Like, that's all they have on me, so that's what im going to get forever.

[–] grrgyle@slrpnk.net 2 points 1 month ago

How naive to believe they would only be projected onto solid surfaces.